It’s been a yearly tradition for Pan de Manila to commission local Filipino artists to create original paintings/artworks which will be promoted and featured in their Christmas packaging, gift packs and store decor. This year, more than ever, Pan de Manila recognizes the importance and effectivity of harnessing the arts and culture at times of global distress like the current COVID-19 pandemic.

As part of its commitment to supporting Filipino creativity, PDM has partnered with Philippine Guild of Watercolorists, Inc. and has called to its members to express their emotions, feelings, ideas and innovative thoughts through Traditional Art that reflect how they see the Filipinos celebrating Christmas and what Christmas means to them amidst the pandemic.